John Banks and Aston Barclay Exclusive Agreement
01 February 2017
Aston Barclay signs exclusive remarketing agreement with John Banks Group
* Aston Barclay secures an all-auction contract with John Banks Group
* Vehicles from Cambridgeshire and Suffolk dealerships to be remarketed at Chelmsford’s Monday evening and Wednesday morning sales
* New deal builds on existing 12-month relationship with John Banks Group
Aston Barclay has secured an exclusive contract with John Banks Group that will see all vehicles from the Cambridgeshire and Suffolk-based dealer group remarketed at its industry-leading Chelmsford centre.
Building on an existing relationship that started in September 2015, the new agreement will see the UK’s top-three auction provider continue to supply a complete remarketing solution for John Banks Group at Aston Barclay’s popular Monday evening sale, with the addition of a new overage section during the established weekly Wednesday morning auction.
With franchised dealerships selling models from Dacia, Honda, Infiniti, Renault and Suzuki in Bury St. Edmunds, Cambridge and Ipswich, Aston Barclay will handle a varied profile of stock for the Group.
“For the last year, Aston Barclay has continued to go above and beyond in every area, producing leading results through exceptional service and performance. Regardless of our requirements, they consistently exceed our expectations, making the decision to commit additional volume an easy one,” commented Mark Banks, Managing Director at John Banks Group.
Aston Barclay’s commitment to providing first-class service to its customers has already seen it secure additional dealership volume for 2017 from Saxton 4x4 and Quest Motor Group, plus a renewal of its exclusive remarketing agreement with Cargiant.
Vehicles from John Banks Group will go under the hammer at Aston Barclay’s Chelmsford auction centre in its state-of-the-art twin auction halls, in front of an ever-growing buyer base and through Aston Barclay’s online sales channels.
“This new agreement is part of an ongoing trend for regional dealer groups to look for a strong independent remarketing partner that provides a personal service, listens to their unique requirements and generates leading results, rather than be swallowed up and feeling un-involved in the remarketing process by our larger competitors,” added Martin Potter, Group Operations Director at Aston Barclay.